2017-2018 Catalog

Business Certificate: Marketing

The Business Department’s Marketing Certificate introduces the knowledge you need to understand the basics of marketing. Get an overview of marketing with courses on organization behavior, e-commerce and consumer behavior, courses which will provide both a theoretical foundation and practical training that can be used immediately in your current or future position. Whether you want to advance in your career or move in a new direction, the Community College of Aurora can provide you with the courses to help you develop as a business professional.  This certificate is only eligible to High School Concurrent Enrollment students.  Information on Gainful Employment.

Marketing Core Courses: 18 credits

BUS 115Introduction to Business

3

BUS 216Legal Environment of Business

3

BUS 217Business Communication and Report Writing

3

MAR 216Principles of Marketing

3

MAR 217E-Commerce Marketing

3

MAR 235Consumer Behavior

3